Game Changer, starring Ram Charan and directed by Shankar, was initially hyped as a blockbuster and garnered significant attention. However, overconfidence from the team led to minimal promotional activity, with only the song Jaragandi being released. Compounding the issue, Shankar’s other film, Indian 2, became a box-office disaster, further impacting his momentum. Since then, no major updates on Game Changer have emerged, and this has affected the film’s marketability.
Reports now suggest that Telugu distributors are stepping back from the project. The lack of updates has diminished the film’s buzz, making it difficult to generate interest. Additionally, producer Dil Raju is reportedly quoting high prices, seeking a ₹90 crore business from Andhra Pradesh alone—matching the recent blockbuster Kalki 2898 AD’s numbers. This has raised eyebrows, as many distributors feel the risk is too high.
Even Dil Raju’s trusted distributor network appears hesitant to invest, and the film has not attracted much attention in other language markets. To secure favorable deals, the team urgently needs to release impactful promotional content and revive interest in the project.